Mad Over Maldives

Mad Over Maldives (MOM) is an international travel agency that provides tours and packages to Maldives. They aim to provide every tourist with an authentic Maldives experience in a hassle-free way without burning their pockets.

As M.O.M. started spreading awareness about their packages on social media, especially Instagram, they generated a lot of new leads. But due to very high traffic and the repetitive nature of enquiries by the customers, answering each of them separately was a very difficult and time-consuming process. Sending late replies to enquiries resulted in loss of interest of the customer and a missed business opportunity.

Here is how the problem was solved by NotBot’s WhatsApp chatbot and Instagram automation.

M.O.M. integrated a custom-made WhatsApp chatbot developed by NotBot into their customer communication strategy. All the leads generated through Instagram ads were directed to WhatsApp, where a chatbot would answer all the questions.

Here's how Notbot' s WhatsApp Chatbot help them increase their conversion rate by 35%:

• Customers could get the details of the packages on WhatsApp
• Make reservations
• Get real-time trip updates
• Know more about their travel destination
• Get itinerary ideas
• The chatbot automatically adds the lead details to a Google sheet

All these features helped the sales and marketing team to further nurture the leads, call them, upsell or cross sell packages to them or run targeted ads.

The integration of Notbot's chatbot with the marketing and communication strategy has helped M.O.M. increase their revenue by 6x and provide users with a smooth experience.

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