WhatsApp Opt-In Guidelines

A user must consent to receive messages from your business. This can be from your website, app, email, SMS, retail location etc.

The opt-in system must be active, which means that it must be triggered by a user action such as entering a phone number or ticking a box to show consent.

Requirements for third-party channel

Language

Language requirements:

• Receive (NOUN)
• (Logo and name)
• On (number)

User Interface

The third-party channel chosen by you will display a checkbox or similar visual elements next to your WhatsApp number and logo. Users need to Opt-in to your business services via these visual elements. Customers must be clearly notified about the kind of information that they will receive. Users must be able to alter their numbers whenever they need to.

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